Where we start:
Making life easier for small business owners.
It’s tough to grow your business when you’re busy running a business. If having professional human resources management or a marketing department sounds great, but it’s not in your budget, we have good news. Kellum Creek Business Solutions brings experienced, solid public relations, professional human resources management, and great marketing practices to you. Even better, it requires adding no one to your payroll.
So, what’s the game plan? While we tailor our processes to your unique business, here are the reasons you should consider KCBS as a resource for it:
We SEEk TO UNDERSTAND YOUR Vision
We familiarize our team with your vision statement, which details the long-term goals and vision of the company. This can be included with your mission statement or incorporated into it. The vision of your organization is the collective concept of all your employees, stakeholders, and others vested in the company of what the business should be: what they want it to become and will work towards creating.
WE LEARN Your Goals
We spend some time learning what success looks like for your small business. Do you want to improve your customers’ experience? Do you want to see improved sells? Do you want to retain employees? Your goals help us put concrete practices and realistic benchmarks into place so that we can help you meet them.
WE GET TO KNOW WHO YOU ARE AND WHERE YOU STAND IN THE MARKET NOW
We take a hard look at your company’s strengths, weaknesses, opportunities, and threats (SWOT) to explain what online, in-person, on-stage, off-camera and other techniques will work in a given situation or your daily business practices best to achieve your organization’s goals.
READY TO MAKE YOUR BUSINESS BETTER? LET’S TALK.
WE ESTABLISH THE RIGHT PROCESSES TO GATHER INFORMATION & HELP YOU ACT ON IT
We help you measure the outcomes of projects (websites, human resources initiatives, campaigns across a wide array of initiatives, and public relations work) as they correlate to meeting your goals. Depending on your industry, different metrics may be used to determine KPIs. For example, a sales metric might be the best way to measure profit margins and new clients, while a client satisfaction survey would be a better way to determine whether customer experience goals have been achieved.
WE GET TO KNOW YOUR COMPETITION SO WE CAN HELP YOU OVERCOME IT
When you understand the wider business environment, you can also better determine the most efficient ways to meet your goals. Want to leave your competition in the dust? You will first need to understand their strengths, weaknesses, opportunities, and threats (see SWOT Analysis). A good analysis includes social, political, technological and economic influences that affect your business. This knowledge allows you to effectively compete in the market and achieve expert status.
WE PROMOTE YOU INTERNALLY (WITHIN YOUR BUSINESS) and EXTERNALLY (IN YOUR COMMUNITY)
A marketing plan includes a proper analysis of your target audience and niche (what you do best) and defines standard and creative ways to promote your product or business while best maintaining your reputation and progress towards your goals.